{"id":2278,"date":"2026-01-21T10:54:43","date_gmt":"2026-01-21T09:54:43","guid":{"rendered":"https:\/\/prelive.oneway.bike\/about-us\/"},"modified":"2026-05-01T14:48:28","modified_gmt":"2026-05-01T12:48:28","slug":"about-us","status":"publish","type":"page","link":"https:\/\/prelive.oneway.bike\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull has-custom-content-position is-position-bottom-center has-white-color has-text-color has-link-color wp-elements-ef11bdf8daf9325e255967b954f30640\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--50);min-height:500px;aspect-ratio:unset;\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1706\" class=\"wp-block-cover__image-background wp-image-2042 size-full\" alt=\"\" src=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/04\/Homepage_shoot_-aanbeveling_small-2-scaled.jpg\" style=\"object-position:48% 64%\" data-object-fit=\"cover\" data-object-position=\"48% 64%\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/04\/Homepage_shoot_-aanbeveling_small-2-scaled.jpg 2560w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/04\/Homepage_shoot_-aanbeveling_small-2-300x200.jpg 300w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/04\/Homepage_shoot_-aanbeveling_small-2-1024x682.jpg 1024w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/04\/Homepage_shoot_-aanbeveling_small-2-768x512.jpg 768w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/04\/Homepage_shoot_-aanbeveling_small-2-1536x1024.jpg 1536w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/04\/Homepage_shoot_-aanbeveling_small-2-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim-0 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container has-global-padding is-layout-constrained wp-container-core-cover-is-layout-9cf8f26d wp-block-cover-is-layout-constrained\">\n<p class=\"has-text-align-center has-large-font-size\"><\/p>\n<\/div><\/div>\n\n<div class=\"wp-block-group alignfull ow-image-text-wrapper page-width oneway-image-text is-style-default is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:0\">\n<div class=\"wp-block-group alignwide ow-image-text-inner cube-image-text oneway-image-text is-style-default is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-columns alignwide is-style-default is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<h1 class=\"wp-block-heading\" style=\"text-transform:none\">About Oneway<\/h1>\n\n\n\n<p>What started as a small team with big ambitions has grown into an organisation with more than 70 colleagues. From our headquarters in the Netherlands and a satellite office in the United Kingdom, we support dealers across the Benelux, the United Kingdom and Ireland. <\/p>\n\n\n\n<p>We work with more than 2,000 bike shops and focus on building long-term partnerships. With short lines of communication, clear agreements and a committed team, we provide a stable and professional foundation our partners can rely on. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull ow-image-text-wrapper page-width oneway-image-text is-style-bg-wolf-grey is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-group alignwide ow-image-text-inner cube-image-text oneway-image-text is-style-ow-no-padding is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<div class=\"wp-block-columns alignwide is-style-default is-layout-flex wp-container-core-columns-is-layout-e855cbfe wp-block-columns-is-layout-flex\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<figure class=\"wp-block-image size-full ow-heading-image__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1800\" height=\"1199\" src=\"http:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Cube_2025_12_10806_cropped.jpg\" alt=\"\" class=\"wp-image-610\" style=\"aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Cube_2025_12_10806_cropped.jpg 1800w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Cube_2025_12_10806_cropped-300x200.jpg 300w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Cube_2025_12_10806_cropped-1024x682.jpg 1024w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Cube_2025_12_10806_cropped-768x512.jpg 768w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Cube_2025_12_10806_cropped-1536x1023.jpg 1536w\" sizes=\"auto, (max-width: 1800px) 100vw, 1800px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<h3 class=\"wp-block-heading\">Passion for cycling at the core<\/h3>\n\n\n\n<p>At Oneway Bike, everything revolves around cycling. We are the distributor of the German bike brand CUBE in the Netherlands, the United Kingdom and Ireland. In addition, we offer a range of premium component and accessory brands, including Lezyne, SQlab and Newmen. All products are shipped directly from stock from our 10,500 m\u00b2 warehouse in Rotterdam.    <\/p>\n\n\n\n<p>We also operate efficiently beyond the Netherlands, working closely with our local teams. Alongside the distribution of established brands such as CUBE and Lezyne, we continue to develop smaller brands, which keeps our organisation dynamic and forward-looking. With our growth in recent years, experience and new talent come together under one roof.   <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-white-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/prelive.oneway.bike\/en\/become-a-dealer\/\">Become a dealer<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull ow-image-text-wrapper page-width oneway-image-text is-style-default is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-group alignwide ow-image-text-inner cube-image-text oneway-image-text is-style-default is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\">\n<div class=\"wp-block-columns alignwide is-style-ow-image-right is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<figure class=\"wp-block-image size-full ow-heading-image__media\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1440\" src=\"http:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-scaled.jpg\" alt=\"\" class=\"wp-image-616\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-scaled.jpg 2560w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-300x169.jpg 300w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-1024x576.jpg 1024w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-768x432.jpg 768w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-1536x864.jpg 1536w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<h3 class=\"wp-block-heading\" style=\"text-transform:none\">Sustainability<\/h3>\n\n\n\n<p>For us, sustainability is not a side project, but a natural part of how we operate. As a company within the cycling industry, we take responsibility for building a future-proof organisation. <\/p>\n\n\n\n<p>Our building has achieved the highest possible energy rating, A+++++. We continue to invest in logistics processes that reduce plastic use and encourage the reuse of materials wherever possible. Our goal is clear: working towards zero emissions by 2030.  <\/p>\n\n\n\n<p>In doing so, we contribute to a healthier industry and a more sustainable future for cycling.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/prelive.oneway.bike\/en\/sustainability-at-oneway\/\">More about sustainability at Oneway<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull ow-video-block is-layout-constrained wp-block-group-is-layout-constrained has-global-padding\">\n<div class=\"wp-block-columns alignwide ow-video ow-video--split is-layout-flex wp-block-columns-is-layout-flex is-style-default wp-container-core-columns-is-layout-70c1050d\" style=\"padding-top:var(--wp--preset--spacing--50);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--50);padding-left:var(--wp--preset--spacing--40)\">\n<div class=\"wp-block-column ow-video__column ow-video__column--media is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<div class=\"wp-block-group ow-video__frame is-layout-constrained wp-block-group-is-layout-constrained has-global-padding\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube ow-video__embed wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"ONEWAY BIKE - Our distribution\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/t2brfDHKn6Y?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column ow-video__column ow-video__column--content is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<h3 class=\"wp-block-heading\">Everything for cyclists, delivered quickly from stock<\/h3>\n\n\n\n<p>Over the years, our logistics department has evolved significantly. Today, we use modern systems and technologies to keep processes efficient and reliable. Take a look inside our warehouse and see how we work. <\/p>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"wp-block-group alignfull ow-history-wrapper oneway-history is-style-default is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group alignwide ow-history-inner page-width is-layout-flow wp-block-group-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60)\">\n<h3 class=\"wp-block-heading has-text-align-left\">Oneway&#8217;s journey<\/h3>\n\n\n\n<p class=\"has-text-align-left\"><strong>25 years of experience in the cycling industry<\/strong><\/p>\n\n\n\n<div class=\"wp-block-group ow-history-list is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2000<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-style-default has-white-color has-dutch-background-color has-text-color has-link-color wp-elements-952e15ecff75c41ec0ad4fcaa398153e is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Start of a new era<\/h3>\n\n\n\n<p>The story begins with Lennard van Winden from the south of the Netherlands. From an early age, he was driven by an interest in building something of his own. As he grew older, that ambition developed into a clear focus on entrepreneurship and creating opportunities. It could easily have taken him in a very different direction, but at the right moment he came across a new German bike brand: CUBE.   <\/p>\n\n\n\n<p>Founded in 1993 by Marcus P\u00fcrner, CUBE quickly gained recognition for its innovative designs, high quality and strong price-to-performance ratio. A brand focused on performance, reliability and bikes for a wide audience. <\/p>\n\n\n\n<p>After meeting Marcus, Lennard decided to take the next step. At the start of the new millennium, he founded Oneway Bike Industry with a clear goal: to introduce CUBE to the Dutch market and grow the brand together with local bike shops. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2000<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized ow-history-image\"><img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"471\" src=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/MicrosoftTeams-image-4-628x628-c-default-edited.webp\" alt=\"\" class=\"wp-image-786\" style=\"width:635px;height:auto\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/MicrosoftTeams-image-4-628x628-c-default-edited.webp 628w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/MicrosoftTeams-image-4-628x628-c-default-edited-300x225.webp 300w\" sizes=\"auto, (max-width: 628px) 100vw, 628px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">A van full of packages<\/h3>\n\n\n\n<p>From day one, things moved quickly. With a team of three, everyone stepped in wherever needed.  <\/p>\n\n\n\n<p>A van full of packages would head to the post office once a week. The sales representative also supported logistics and answered calls from dealers. Short lines, plenty of energy and a clear ambition defined this early stage.  <\/p>\n\n\n\n<p>The number of dealers grew rapidly. CUBE was well received in stores and quickly found its way to consumers. After a successful appearance at Bike MOTION Benelux in 2000, the network of premium CUBE dealers continued to expand.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2002<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized ow-history-image\"><img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"419\" src=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/STOLWIJK-KANTOOR-ONEWAY-628x628-c-default-edited.webp\" alt=\"\" class=\"wp-image-782\" style=\"width:635px;height:auto\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/STOLWIJK-KANTOOR-ONEWAY-628x628-c-default-edited.webp 628w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/STOLWIJK-KANTOOR-ONEWAY-628x628-c-default-edited-300x200.webp 300w\" sizes=\"auto, (max-width: 628px) 100vw, 628px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Moving to Stolwijk<\/h3>\n\n\n\n<p>German precision and a hands-on Dutch mentality proved to be a strong combination. As demand increased, the first office quickly became too small. Within a year, the move to a larger location in Stolwijk followed. The move didn\u2019t take long. A small van filled with paperwork and office phones was relocated in just one morning, alongside the regular work.      <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2006<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized ow-history-image\"><img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"419\" src=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Nieuwerkerk-Oneway-kantoor-628x628-c-default-edited.webp\" alt=\"\" class=\"wp-image-626\" style=\"width:635px;height:auto\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Nieuwerkerk-Oneway-kantoor-628x628-c-default-edited.webp 628w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Nieuwerkerk-Oneway-kantoor-628x628-c-default-edited-300x200.webp 300w\" sizes=\"auto, (max-width: 628px) 100vw, 628px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Time for growth<\/h3>\n\n\n\n<p>The team continued to grow, and Oneway moved to Nieuwerkerk aan den IJssel. Here, the first dedicated warehouse was set up. The demo van and caravan became familiar sights at cycling events across the country.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2006<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background has-white-color has-dutch-background-color has-text-color has-link-color wp-elements-54f31199340066a65642b90bdf797107 is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">CUBE to the United Kingdom<\/h3>\n\n\n\n<p>An important milestone: CUBE was introduced to the UK market. Demand increased rapidly, leading to the development of a strong dealer network. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2009<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">CUBE arrives in Ireland<\/h3>\n\n\n\n<p>The brand also gained traction in Ireland. The first bikes were delivered, and popularity grew quickly. Today, there are more than 600 retail points across the UK and Ireland.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2010<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized ow-history-image\"><img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"419\" src=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Molenbaan-3-Capelle-aan-den-IJssel-628x628-c-default-edited.webp\" alt=\"\" class=\"wp-image-624\" style=\"width:635px;height:auto\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Molenbaan-3-Capelle-aan-den-IJssel-628x628-c-default-edited.webp 628w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Molenbaan-3-Capelle-aan-den-IJssel-628x628-c-default-edited-300x200.webp 300w\" sizes=\"auto, (max-width: 628px) 100vw, 628px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Moving to a 3,000 m\u00b2 warehouse<\/h3>\n\n\n\n<p>As the brand portfolio expanded, Oneway Distribution was established. Alongside bikes, components and accessories became an important part of the business. <\/p>\n\n\n\n<p>At the same time, the company moved to a larger warehouse of 3,000 m\u00b2 on the outskirts of Rotterdam. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2015<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized ow-history-image\"><img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"628\" src=\"http:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/MicrosoftTeams-image-8-628x628-c-default.webp\" alt=\"\" class=\"wp-image-620\" style=\"width:592px;height:auto\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/MicrosoftTeams-image-8-628x628-c-default.webp 628w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/MicrosoftTeams-image-8-628x628-c-default-300x300.webp 300w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/MicrosoftTeams-image-8-628x628-c-default-150x150.webp 150w\" sizes=\"auto, (max-width: 628px) 100vw, 628px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Indoor cycling track at BikeMotion<\/h3>\n\n\n\n<p>In 2015, Oneway and CUBE created a complete indoor cycling track at BikeMotion in Utrecht. The concept proved to be a great success. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2017<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">1 million orders processed!<\/h3>\n\n\n\n<p>In 2017, Oneway reached the milestone of one million orders processed. By then, the company was serving the entire bicycle industry with a broad portfolio of brands for both bikes and accessories. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2021<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-dutch-background-color has-white-color has-text-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-large ow-history-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"http:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-1024x576.jpg\" alt=\"\" class=\"wp-image-616\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-1024x576.jpg 1024w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-300x169.jpg 300w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-768x432.jpg 768w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-1536x864.jpg 1536w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/01\/Droneshot2-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Merger of Oneway Bike Industry and Oneway Distribution + move to Rotterdam<\/h3>\n\n\n\n<p>Oneway Bike Industry and Oneway Distribution continued under one name: Oneway Bike Industry. In the same year, the company moved to a modern facility in Rotterdam, offering 12,000 m\u00b2 of office and warehouse space. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">2025<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-large ow-history-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"http:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/Kathmandu_beste_koop_consumentenbond_1-1024x683.jpg\" alt=\"\" class=\"wp-image-811\" srcset=\"https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/Kathmandu_beste_koop_consumentenbond_1-1024x683.jpg 1024w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/Kathmandu_beste_koop_consumentenbond_1-300x200.jpg 300w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/Kathmandu_beste_koop_consumentenbond_1-768x512.jpg 768w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/Kathmandu_beste_koop_consumentenbond_1-1536x1024.jpg 1536w, https:\/\/prelive.oneway.bike\/wp-content\/uploads\/2026\/02\/Kathmandu_beste_koop_consumentenbond_1.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Recognition through awards<\/h3>\n\n\n\n<p>Over the years, several products within our portfolio have received awards. A clear recognition of the quality and innovation behind our brands, and an added advantage for dealers working with proven products.  <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group ow-history-item is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"ow-history-year has-large-font-size\">TODAY<\/p>\n\n\n\n<div class=\"wp-block-group ow-history-card has-white-background-color has-background is-layout-flow wp-block-group-is-layout-flow\">\n<h3 class=\"wp-block-heading\">Ready for the future<\/h3>\n\n\n\n<p>Oneway has grown into a full-service distributor with a broad portfolio, a modern warehouse and a dedicated team. From Rotterdam, we support dealers across the Netherlands, the United Kingdom, Ireland, Belgium and Luxembourg. With the same energy as in 2000, we continue to move forward and build on the future of the bicycle industry.  <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>About Oneway What started as a small team with big ambitions has grown into an organisation with more than 70 colleagues. From our headquarters in the Netherlands and a satellite office in the United Kingdom, we support dealers across the Benelux, the United Kingdom and Ireland. We work with more than 2,000 bike shops and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2278","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About us - Oneway Bike<\/title>\n<meta name=\"description\" content=\"At Oneway Bike, everything revolves around cycling. With the same energy as in 2000, we build on the future of the bicycle industry.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/prelive.oneway.bike\/en\/about-us\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About us - Oneway Bike\" \/>\n<meta property=\"og:description\" content=\"At Oneway Bike, everything revolves around cycling. 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