Become a dealer at Oneway Bike
With over 25 years of experience in the bike industry, we are here to support you. By working closely together and offering support across multiple areas, we help you grow your business. Our shared passion for cycling drives us to achieve what matters most: satisfied customers and strong products in your shop.
A complete range for every cyclist
Since 2001, Oneway has been the exclusive distributor of the German bicycle brand CUBE in the Netherlands, the United Kingdom, and Ireland.
In addition to CUBE, we also offer premium accessory and component brands such as ACID, Lezyne, SQlab, and Newmen. With these various brands, Oneway offers a diverse range of products that every cyclist needs.
We are here for you
At Oneway, we work as one team to support you at every stage, from the first order through to after-sales.
- Products available from stock via B2B environment
- Our webshop is available 24/7
- Fast delivery: ordered on working days before 5:00 PM = delivered tomorrow
- Easy insight into backorders and warranty claims via your account
- Tailor-made marketing support
- Knowledge and passion: our employees are your customers
Full-service support
We offer full-service distribution within the bicycle industry. With an extensive catalogue and in-house expertise across sales, marketing and service, we provide solutions that fit your business and your customers.
You can rely on us for marketing support, product training, events and personal sales guidance. Everything is in place to help you move forward with confidence.
We would be happy to discuss how we can build a strong partnership together.
Reliable logistics and fast delivery
Our products are shipped directly from stock from our 10,500 m2 warehouse in Rotterdam. This allows us to deliver quickly and reliably. This enables you to serve your customers quickly and respond immediately to demand in your store.
Through our B2B webshop, you can easily place orders and keep track of stock, deliveries and order status. Backorders and service requests are clearly visible, so you always know where you stand.
“The partnership with Oneway is professional, open, and clear. With short lines of communication and reliable information, we can act quickly and keep our customers well-informed.“
– Mutsaars Bikes, Schijndel
Are you interested in becoming a dealer for one of our brands? This is what our application process looks like:
Step 1: Registration
Fill in the form below and tell us briefly what kind of shop you have and why you want to stock our brands.
Step 2: Introduction
We will discuss the possibilities and the brands that suit your shop together.
Step 3: Completing the registration
After the introduction, we will process your details and set up your account. Once everything is complete, you will receive a confirmation.
Step 4: Access to B2B portal
After approval, you can place your first order and gain access to our online platform with current stock levels and prices.
Would you like to become a dealer?
Are you interested in offering one or more Oneway brands in your shop? Fill in the form to apply for a dealership.
Dealer form
Leave a message to contact us. We will respond as soon as possible.